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| Coming up Colour: New trends from Sterling Locks When it comes to the New Year, retailers are always looking for the latest trends to catch the consumer’s eye. Colour is definitely the story for security products for 2012. So the good news for the New Year is that Sterling Locks is turning on the colour. January 2012 Click here for full text Back to top |
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| Stash the Cash from Sales of Sterling’s New Cash Boxes Sterling Locks is making summer sales simple for retailers this year. Innovative new products such as the Sterling Combination Locking Bolt and Stainless Steel Combination Padlock are providing new solutions for consumers. December 2011 Click here for full text Back to top |
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| Post Up Great Sales with Sterling’s New Post Boxes When it comes to managing money at home or in the office – Cash Boxes are the most practical way of storing small change, keeping hold of currency and looking after larger notes. It’s amazing how many situations need a cash box, from raffles to car boot sales; pocket money to managing the company float. November 2011 Click here for full text Back to top |
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| For Great Late Season Sales try Sterling Locks New Keyminder 3 The Sterling KeyMinder Range successfully solves that ‘locked-out’ issue for families, flatmates and home-owners saving time, inconvenience and money in the process. October 2011 Click here for full text Back to top |
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| Service on All Fronts from Sterling Sterling Locks is accelerating its programme of retailer support via a series of new appointments and the launch of Sterling’s biggest ever catalogue, with improved layout, more illustrations and increased level of products to choose from. September 2011 Click here for full text Back to top |
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| Lock Up with Small Secure Sterling Solutions Extra sales from impulse purchases are always welcomed by retailers. An unusual but effective line to stimulate sales is small security solutions such as Sterling SafeCan range. August 2011 Click here for full text Back to top |
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| Sterling Locks launches new aluminium combination padlocks Sterling Locks is always looking for new ways to bring value padlocks to market and these new Anodised Aluminium Combination Padlocks look great, lock securely and as always from Sterling, come at a great price. Available in two sizes of 30mm – 3 dial (RRP ex VAT £5.00) and 40mm – 4 dial (RRP ex Vat £7.08), these are just another in a series of incredibly good value products being launched by Sterling Locks this year. August 2011 Click here for full text Back to top |
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| Summer Sales Locked up with Sterling Sterling Locks is making summer sales simple for retailers this year. Innovative new products such as the Sterling Combination Locking Bolt and Stainless Steel Combination Padlock are providing new solutions for consumers. July 2011 Click here for full text Back to top |
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| Lock Up Extra Sales with Sterling Locking on to a great opportunity. While looking for opportunities to increase income, it’s worthwhile considering other locking products. Some specific locks have seasonal sales peaks: The Sterling Combination Travel Padlocks are the perfect last minute purchase for bank holiday breaks and summer getaways. Brightly coloured, they not only put off opportunistic thieves but help owners to identify their luggage on the carousel too. July 2011 Click here for full text Back to top |
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| Site Safe, Van Valuables Secured & Properties Protected Sterling Locks has long been a favourite with locksmiths and the replacement lock market due to its great range of products that provide reliable performance at a good price. Now the building industry is also finding out about Sterling for use in new build as well as around sites and to protect equipment. Sterling products can be found in many builders’ merchants and trade catalogues. June 2011 Click here for full text Back to top |
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| A Successful Combination - New Bolt from Sterling Locks Sterling Locks is following up on the launch of its award winning Stainless Steel Disc Combination Padlock (CPL170) with the launch of a NEW Sterling Combination Locking Bolt (CLB110BK) May 2011 Click here for full text Back to top |
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| Spring into great sales with Sterling Sterling Locks got a flying start to the year, winning two major awards and getting great feedback from retailers on its new products. The company is determined to make sure its customers gain the maximum benefit from all this success this Spring. April 2011 Click here for full text Back to top |
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| Lock up a great year of Sales with Sterling at Totally Secure Close out the competitors, lock up great sales and secure a strong performance with help from Sterling Locks this year. Sterling’s stand no H29 at Totally Secure provided visitors with a short cut to all that’s best in quality locking products at great value. With Sterling, there is real service too, with on-line or print catalogues; POS; merchandising and special seasonal support. February 2011 Click here for full text Back to top |
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| Steel Yourself For Sales with Sterling’s New Padlock Range How do you make sure that security sales don’t stand still? The answer from Sterling is to continue to develop the latest in high quality, great value security. And new for 2011, Sterling is launching a whole range of Steel Padlock ideas that are guaranteed to get noticed. So now is the time for retailers to stock up in order to spring into sales action in the new year! December 2010 Click here for full text Back to top |
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| Lock Up Sales with Sterling Home Security The longer nights are already here and soon customers will be wanting to shut up safe and sound for the winter. This means there’s never been a better time for retailers to remind customers about good old fashioned home security. And with a bit of help from Sterling, they can seize a few sales too. November 2010 Click here for full text Back to top |
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| Stylish Solutions with Sterling’s Winning Post Boxes With the winter weather on the way, customers are looking to batten down the hatches. Post Boxes are a fast growing category which keep post both safe and dry. Retailers looking to grow sales want to know that they’re getting quality product at a good value price, and also that their supplier has extensive stock holding to make it easier than ever to grab sales. This is why Sterling is the UK market leader in lockable post boxes. November 2010 Click here for full text Back to top |
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| Locking Up for the Longer Nights Maximise Sales with Sterling With Autumn looming it’s the time of year that people start to think about locking up their houses. It’s a natural reaction to the colder weather and the darker nights, but it means good news for security retailers! This year, retailers can seize those seasonal sales with a little help from security specialist Sterling. October 2010 Click here for full text Back to top |
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| Seize September Sales with School Security from Sterling It’s that time of year when kids are starting school, college and university, which means parents will be looking for padlocks for lockers, cupboards, school bags, bikes and even musical instruments. Retailers can get top marks – and top sales – by helping customers find the right products, and it’s easier than ever with help from Sterling. September 2010 Click here for full text Back to top |
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| Stylish, Compact and Discreet: Sterling’s New Digital Door Lock Sterling has added to its digital security range by launching a new compact digital door lock. With a stylish contemporary look, the smaller rounded design is available in the popular satin chrome finish and is ideal for discreetly restricting access to low traffic areas, inside and out. August 2010 Click here for full text Back to top |
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| Stand Out from the Crowd with Sterling With fear of crime at an all time high, you might think security products would sell themselves. But good retailers know that this just isn’t the case. Not only do customers need to be told what’s on offer, they also need to be helped out with a bit of info about the products. This is why Sterling is helping retailers gear up for autumn with a brand new range of eye-catching merchandisers and Point of Sale options. July 2010 Click here for full text Back to top |
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| Safer Sheds and Guarded Gardens Summer’s almost here and that means more people in the garden, whether soaking up the sun, mowing the lawn, or making a meal al fresco. Most people forget how much the equipment in the garden is worth though, so it falls to retailers to remind them to sort out their security! With the value of the average garden shed at more than £2,000, there is money to be made in good advice and security sales, which is why its time to get on board with Sterling. June 2010 Click here for full text Back to top |
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| Holiday Sales with Sterling Soon it will be time for people to make the final preparations for their holidays, whether it’s jetting off abroad, or somewhere closer to home. Retailers can snatch some summer sales by reminding customers to stay safe with Sterling’s travel padlocks. May 2010 Click here for full text Back to top |
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| Stick with Sterling for Sales Everyone knows how annoying it is to have their wheelie bin ‘borrowed’ by someone else, whether on purpose or by mistake. The best way to prevent this is to make sure it’s clear where the bin belongs. Now wheelie bins can be kept as safe as houses with a new answer from security specialists Sterling. Retailers can boost sales this spring with easy-to-identify vinyl house number stickers. May 2010 Click here for full text Back to top |
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| Secure Sales with Safer Mail With increased concerns about identity theft and worries about burglars gaining access through letter box flaps, more and more consumers are opting for lockable, external post boxes. People are also concerned about leaving piles of post on the hallway floor, which is a dead giveaway that no one’s home! With the holiday season just round the corner, now is a good time to boost sales by telling them about Sterling’s great range of post boxes and post catchers. April 2010 Click here for full text Back to top |
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| Back to Basics - Spring Security Spring is here, which means it’s time to remind customers to lock up when they’re out and about. Many burglaries happen during daylight hours, and this time of year is when people start to do the gardening – often leaving valuable equipment around, or forgetting to secure points of entry. This means lots of tempting treats for opportunist thieves! Retailers can boost spring sales by telling customers how to go back to basics with great value security products from Sterling. March 2010 Click here for full text Back to top |
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| Sterling’s New Sash Jammer Set For Sales With Spring around the corner, more and more people are starting to think about opening up the house and getting out into the garden. Which means that now is the time for retailers to remind customers to think about simple security ideas that can make all the difference. February 2010 Click here for full text Back to top |
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| Sterling Launches Spectra Door Closer Range Security Specialist Sterling has launched a whole new range for the new year, following the acquisition of Spectra at the end of 2009. Sterling’s Spectra Door Closers will offer a quality surface-mounted range at a great price, perfect for picking up extra sales. January 2010 Click here for full text Back to top |
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| Retailers Rejoice - Festive Season’s Sales Christmas is coming, which means it’s time to remind people to keep their homes safe and sound! The combination of presents and families going away on holiday or to visit relatives means the period after Christmas is a boom time for crime. Help customers beat the burglars by telling them to lock up securely this festive season with Sterling. December 2009 Click here for full text Back to top |
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| A Brand You Can Bank On With economists claiming the end of the recession is in sight, it sounds like good news for British business. But everyone at the sharp end knows that it will take a long time for the benefits to show up on the bottom line. Many retailers are still having to work twice as hard to get those extra sales. The good news from Sterling is that security sales are still strong. October 2009 Click here for full text Back to top |
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| Sterling Buys Spectra Sterling Locks Ltd has acquired the Spectra Door Closer and Door Stops range to add to its expanding range of high quality, great value security products. The Spectra Door Closers are an ideal fit for the company, which has built a solid reputation on providing security solutions as well as no-nonsense locking products. September 2009 Click here for full text Back to top |
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| Lock Sales Up By Linking To Sterling Quality Summer is upon us and autumn is approaching, which means it is the best time to remind customers to lock up their gardens. Right now is the ideal time to be eating outside, but it’s easy to forget to lock away heavy garden furniture at the end of the night. But it’s quick and easy with Sterling’s Link & Lock range of security cables and chains, and that means a chance to secure summer sales! August 2009 Click here for full text Back to top |
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| Sterling Helping Retailers Sell Into Replacement Market Fear of rising crime will be prompting customers to think about what security measures they have around the home. Many will be wanting to replace old or worn locks and handles, but might not have the money for expensive alternatives. Retailers can tap into the replacement market and see sales increase by offering Sterling, the name that means quality products at value prices. July 2009 Click here for full text Back to top |
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| Sophisticated Security Sales: Alarm Systems from Sterling Recessions can mean rising crime, according to the Home Office, so now is a great time to be reminding people about the best way to protect their property. Now retailers can offer consumers one of the most cost-effective security solutions on the market, with the new electronic range from Sterling. June 2009 Click here for full text Back to top |
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| Summer Security Sales Sorted with Sterling With summer on the way more and more people are going to be outside, whether it's doing the gardening, eating in the open air or getting out and about. Retailers can set sales sizzling by reminding customers to stay safe and sound with some help from Sterling. May 2009 Click here for full text Back to top |
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| Sunshine Sales with Cigarette Bins from Sterling The smoking ban is now two years old, and more and more people are looking to replace their tired, damaged cigarette bins. Cigarette litter is not only ugly and off-putting, it can also be a fire risk. Ever since the smoking ban, a place to dispose of cigarette butts has become a must for all kinds of buildings, from farms to factories or office blocks to tower blocks. But now many of the disposal bins need replacing. This year retailers can see extra summer sales (and maybe make friends with the local landlord!) with stylish Cigarette Bins from Sterling. May 2009 Click here for full text Back to top |
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| Holiday Sales: A Helping Hand from Sterling With the holiday season fast approaching it is time to remind customers to secure their homes when they're away. Most thieves take the easiest target, so help customers to beat the burglars and to stay safe with Sterling - and see super sales as well. April 2009 Click here for full text Back to top |
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| Sterling Stuff - Now Online Sterling has launched its new website, which is sure to make a splash online. Customers can now browse all of Sterling's quality security products, together with graphics and detailed product information. Simple to navigate, and broken down into easy-to-use sections, the new website makes it even easier than ever to find the right product fast. March 2009 Click here for full text Back to top |
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| New Year Whole New Range The first ever Totally Secure show this year saw Sterling launch a brand new range of electronic security products. Although well-known in the physical security sector for offering high quality products at great value prices, this is the first time that Sterling has offered its customers an electronic range. February 2009 Click here for full text Back to top |
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| Secure Sales with Sterling's Sets Retailers can now grab an extra sale with new Rim Knob Sets for Sterling Rim Locks. The sets are manufactured from steel and come either brass plated or with a tough black powder coating to match them perfectly to sturdy Sterling Rim Sashlocks. They are the ideal way to complete a Sterling Rim Lock - a smart-looking perfect match and Sterling quality. January 2009 Click here for full text Back to top |
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